Maximize Your Email Marketing Efforts. ClickAction Email Marketing Automation (EMA) solution was designed for direct marketers who want to grow customer databases, develop profitable relationships with customers and improve marketing objectives by executing more effective email marketing campaigns. ClickAction works with leading multi-channel retailers, catalogers, telecommunications companies among others to help them build optimum email sales performance.

ClickAction understands that every industry has different business processes, competitive challenges and marketing objectives that cannot be addressed with a "one size fits all" email marketing approach. ClickAction provides the industry's only email marketing solution to expertly combine proven acquisition and retention strategies along with applied educational programs to deliver high ROI and strong overall results.

ClickAction delivers a comprehensive, innovative and effective solution that is uniquely tailored to the specific business practices of marketers across a broad range of industries comprised of:

Rapid Acquisition Strategies
ClickAction's Acquisition programs provide marketers with the tools necessary to acquire new subscribers and ultimately increase ROI. Whether you need to grow your database or want to append email addresses to your existing offline database, ClickAction can help. ClickAction offers two programs to fit your customer acquisition needs:
ClickAcquire
Email Matching Service

Proven Retention Strategies
When marketers utilize ClickAction's technology, they benefit from sixth generation technology from the email marketing industry leaders. Features like built-in testing, event-triggered sends and real-time tracking and reporting make creating, sending and tracking messages intuitive for marketers. Functionality like rules-based segmentation, dynamic content population and automated sends allow marketers to communicate one-to-one with individuals in ways never before possible.

Applied Education
ClickAction's applied education programs continue to lead the industry. ClickAction has over four years of email marketing knowledge and experience to help you achieve the best possible results from each email campaign. ClickAction's Educational Programs include virtual and live seminars, monthly newsletter updates and the industry's only Email Marketing Education Center, www.emaileducation.net. These programs provide best practices, industry trends, research and access to the latest email marketing information, making you a better email marketer.